A recent study from SurferSEO compared API responses to scraped web interface results across 1,000 ChatGPT prompts. They found the overlap between brands mentioned using the two methods was 24%. Their conclusion: "Monitoring responses from API as a proxy for your AI visibility is totally wrong." At
Ranking Manipulation for Conversational Search Engines (Pfrommer, S., Bai, Y., Gautam, T., & Sojoudi) offers one of the most detailed looks into how large language models (LLMs) determine what content gets surfaced first and how those rankings can be gamed. The research explores how today’s LLMs, like ChatGPT, respond
By Stan Chang, Head of Product I'm excited to share that Gumshoe has secured $2 million in pre-seed funding to accelerate our mission of helping marketers understand how AI search tools recommend products and discuss brands. Why We Built Gumshoe As someone who's spent years building
At Gumshoe AI, we spend a lot of time with the models behind the curtain, studying how generative engines respond, evolve, and influence the way people make decisions. One of the most important (yet often overlooked) dimensions of that behavior is consistency: when you ask the same question multiple times,
Hi everyone, I’m Stan Chang, Head of Product at Gumshoe AI, and I’m thrilled to welcome you to the launch of our company blog: The Discoverability Report. This will be the home for our ideas, breakthroughs, and behind-the-scenes insights as we navigate one of the biggest shifts in